Lipton Christmas Events

In the last weeks of 2015, we signed a New Year’s Eve event with the Lipton Ice Tea brand team to show the current children the old New Year’s traditions and to remind the older generation of those traditions again. We’ve created a New Year’s Eve for Lipton Ice Tea, where we’ve relive the forgotten habit of sending postcards using the blessings of current technology. The photos taken in the special window we prepared were printed as postcards and headed to the address they had given to deliver to their loved ones. In addition, chestnut popcorn and Lipton Ice Tea treats by the fireplace in the area were very popular with children. A total of 4,000 postcards were printed over the course of 3 weekends, reaching a total of 25,000 people as part of the event.